The Essential Shift: Why B2B Marketing Should Focus More on Brand Building than Lead GenerationB2B companies often fall into the trap of prioritizing short-term lead generation over long-term brand building. However, as the landscape…Mar 27, 2024Mar 27, 2024
Beat The Forgetting CurveA few months back, I was engrossed in reading a gripping novel. Two weeks later, I was stunned at how much of the plot I had forgotten…Oct 2, 2023Oct 2, 2023
5 Reasons Why You Should Consider a Career in SalWhen you’re a kid and someone asked you what you want to be when you grow up — what did you say?Jun 23, 2021Jun 23, 2021
Play by play, the playbook for businessOkay, it’s the last minute in a big football game. You’re 2 points behind and the coach calls a timeout. Disclaimer, I’m in the UK so my…Feb 15, 2021Feb 15, 2021
Handling public speaking questionsHow you handle questions from an audience can often be the deciding factor as to how your presentation is received. If you’re pitching for…Jan 14, 2021Jan 14, 2021
Presentation without PowerPointMost of the presentations made nowadays are made with the help of PowerPoint. There are also class teachers and lecturers who use…Jan 14, 2021Jan 14, 2021
GoalsThere was a time when five-year plans were all the rage. But that was when workers can still count on signing up with a company for life…Jan 14, 2021Jan 14, 2021
5 easy steps to create a knockout sales presentationThey say sales is all about communication. And I do agree. Sales is all about a lot of things.Jan 12, 2021Jan 12, 2021
Goal settingEvery person should write down his or her goals. Business goals, personal goals, income goals, and whatever you want to achieve in your…Jan 11, 2021Jan 11, 2021
10 most important to do’sDefine your Target Market. 3 questions that set you up for success (or failure)Jan 11, 2021Jan 11, 2021
The art of sellingBefore becoming a salesman a person has to go through a number of training and courses, for this profession may only seem easy but those…Jan 5, 2021Jan 5, 2021
5 cardinal sinsWe have very candid conversations with the sales professionals who come to our seminars and through those discussions, we've discovered…Jan 5, 2021Jan 5, 2021
Continuous trainingThe prosperity and popularity of successful companies is obviously the result of continuous training. Without proper sales training, a…Jan 5, 2021Jan 5, 2021
The Sales Training Series: Dealing With Sales Objections and StallsThe Sales Training Series: Dealing With Sales Objections and StallsJan 4, 2021Jan 4, 2021
Think before you speakYou are talking to a customer and after you present your product, service or solution, she asks, What discount can I get? Or what can you…Jan 4, 2021Jan 4, 2021
Three Reasons Why People won't Buy And Three Ways To Fix it.Most of us at some point in our career has experienced the frustration of being unable to close the deal! We've walked away wondering what…Jan 4, 2021Jan 4, 2021
Getting referralsWhen you are in the business of sales, among the many key ingredients to your success is receiving referrals from as many sources as…Dec 28, 2020Dec 28, 2020
